Networking 101

From Community Leadership Summit Wiki

Contents

20-second introductions

Chris

  • "Just a guy"
  • Likes computers
  • Dragged here by mark

Kevin

  • Nickname sunshine
  • Likes helping people, non-profit things

Jason Axelson (notetaker)

  • Visiting from Hawaii
  • Thinking about moving to the bay area as a developer
  • Interested in Linux

Sudish

  • From SDForum
  • Intersted in mobile computing, search
  • Helping startups

Cesa plata (organizer)

  • Running website for 11 years
  • infobayarea.com soon to be everycircle.com
  • runs networking mixers, large networking events

Giovanni Reed (stopped by mid-way)

  • Puts together BerkelyTIP using VOIP

Peter (stopped my mid-way)

  • Silicon valley code camp

Networking 101

  • Common courtesy is important for tradeshows
  • Usually you just get namecard and sent off, this is not how you treat guests at your house
  • Introduction to the event sets the tone for the event
  • Eliminate tables and other barriers

Key to success

  • Key to success is Not what you know
  • It's Not who you know
  • It's Who knows you


Main Points

  • Networking is not an event, it is a process in which you never know which contact will take you to your goal.
  • Best business is personal business
    • Introduce yourself,
    • 30 minute talks are not networking, it is socializing
    • Don't introduce yourself only to presidents of companies, secrataries can help you alot too
  • Smile and think positively
    • Smile even when on the phone
    • People like to do business with others they like and feel comfortable with.
  • Know your goal
    • Don't use metrics, just be yourself
    • Be clear about what you want from each event and interaction.
    • Give people business cards nicely, maybe with a slight bow
    • When receiving a business card don't put it in your back pocket
    • Give your business card as an invitation, an invitation to do business with you
  • Have a message strategy (elevator pitch)
    • Quick 30s summary of what you are
    • Don't tell them your lifestory
    • When connecting with others, determine their interests and establish a rapport before delivering your branding statement.
  • Be effective with your time
    • Economy of words, get straight to the point
    • Acknowledge your friends and devote more time to meeting new people.
    • If someone just keeps talking, say that there's alot of people that both of us haven't met, let's follow up later
  • Hold the sales pitch
    • Use brief 'elevator pitches.' Do not make long-winded sales presentations.
  • Make it a team activity
    • Invite others and they may help you maximize coverage at an event.
    • At networkig events, offer people to look for people that they would like to talk to and ask them to do the same for you
  • Get involved!
    • Information is power

Misc

  • When you go to events, act like it is your event
  • Introduce yourself to everybody
  • Eventually you'll give off an energy and they'll want to talk to you
  • If you're running a business and you're not growing, you're not a business, you're a hobby
  • Cesar asks people to count the rings on his logo. If people spend 4 seconds looking at the logo, they'll remember it for a long time